Are you looking in the right places to help transform your business for the future?
Are you able to secure and retain the right talent for transformation?
Increase the probability of making your business a success by recruiting and training the right talent.
In focusing on transforming your business, focus on your passion and proven strengths. Profitable growth and sustainability do not come from a lacklustre performance as competitive forces will no longer allow it. Competition, with the aid of new technologies, can launch an attack on any remote area from anywhere in the world.
Take a step back and look at your existing team as if you’re looking at them for the first time. In many cases, the talents, the skills, the people that were responsible for getting you to where you are today are not necessarily the ones that are going to help you in transforming your business for the future, in the most efficient and effective way.
Refocus your purpose, vision, objectives
Your business of the future will require you to match the capabilities of your team to your purpose, vision and objectives Alignment of all your business actives will become more and more critical.
During any transformation, or change process, good collaboration is important. Nobody in today’s world likes operating in isolation. The existing employees must feel they belong and their strengths and skills need to be matched to what is required for the future.
It’s an opportunity to re-establish that you have the right people in the right roles to take your business through that critical transformation stage.
Your revenue growth strategy probably calls for a new set of competencies that the existing team does not possess. A mismatch will cause significant problems and frustrations for everyone involved.
“As your organisation goes through a transformation from one business model to another, be sure everything is still in alignment with your customer’s expectations”. Peter Sergeant
When your business is going through a significant transformation, especially when your business model has to make significant adjustments to deal with disruptions. In many ways, you really have to step back and take a fresh look at the way you are doing business.
A good place to start might be to have an extensive Business Health Check and market review carried out so you are dealing with more factual information. Going through these exercises with your employees can make them more comfortable with the business and its prospects for the future. An involved and well-informed team becomes motivated irrespective of the business’s situation, as long as they can see and contribute to a positive way forward.
Take an honest and a wholesome look at exactly what the situation is, the good, the bad and the ugly, and how realistic is it will be to bridge any gaps. This will be a key determinant of whether it’s going to be easy, or hard transforming your business for the future.
For those who utilise digital solutions, social, mobile, analytics and the cloud, major benefits can quickly accumulate. Today you have a variety of digital information technology solutions at your disposal to simultaneously increase operational efficiency and generate extraordinary business capabilities against competitive forces.
Sadly, many do not use these tools to their full potential, often as a result of not knowing what these solutions entail or because of the sheer volume of data and complexity of analysis that renders decision-making a challenge. As a result, these organisations miss the most profitable business opportunities.
The extreme end, you may be dealing with turf battles or things like that, or you’re just dealing with the fact that when people are involved, it gets complicated because most people are naturally reluctant to change.
Create a framework
In making a start, try creating a framework will help your people to evaluate their transformation initiatives and shine a spotlight on interventions that would improve their chances of success.
The elements to be used could well come from your Business Health Check and market research and customer analysis. The framework should address time frames and your current and proposed projects.
By embracing a change management process you will be better able to engage with your stakeholders and deliver more customised products and services that can drive your competitive advantage.
Note that when an organisation decides to use a framework, it should be introduced in a staged approach rather than all at once; therefore, it is vital to set priorities and identify the most important areas of focus.
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If you are about transforming your business for the future, the more time you can spend with your stakeholders and supporters trying to foresee some of the potential problems and to work up a plan around the transformation, I think the better off you’re going to be.
By rigorously focusing on the critical elements, you can always stack the odds in favour of a successful transformation for the future. This means focusing on what really matters by putting the tasks with the biggest positive impact at the top of your priority list.
When you focus on the positive the negative things tend to take on a far lesser importance and may in fact disappear.