So you have all the gear but ideas are not emerging quickly enough?
The Alice-in-Wonderland syndrome
Named after the novel by Lewis Carroll, this delusion affects perceptions of both space and time and can limit your capacity to generate the ideas you are looking for.
The sufferer may see some objects as smaller than they really are and others as bigger than they really are. They may also find it difficult to judge time.
A relatively common delusion, not necessarily associated with mental illness, people sometimes report experiencing this as children or even just before falling asleep.
Often, though, the delusion is caused by migraines, which Lewis Carroll suffered from and may have used as inspiration for the story.
You can generate ideas and opportunities faster when you take time out to relax, think and reflect on your problems, frustrations and your future. Give your brain time to work things out, or use a friend or advisor to act as a catalyst.
Ideas will come more quickly if you have a plan
One of the things I would encourage everyone to do is to create a plan before you try to think up ideas. Without a plan, your mind will be thinking about many things that will have no real bearing on the problem you are trying to solve, or the future you want to have.
A plan tends to limit your ‘mind traffic’ and focus you on what is really important and will have the biggest positive impact.
When you don’t have a general idea of what your future will look like, planning your next steps may seem daunting. However, laying out your thoughts in stages is the perfect way to set goals, and stop procrastination.
Sources of ideas
Really great business ideas are all around you if you simply open yourself to the possibilities. The following sources could have ideas that could blow you away. It might be worthwhile doing some exploring.
- Your family and friends.
- Ask your customers or people you would like to deal with.
- The business planning process.
- Social Media.
- Industry magazines and websites.
- Finance broker.
- Business broker.
- Travel opens up many ideas.
- Talk to your trade association.
Seek help from others and reduce your frustrations
Traditionally we looked to our mates, to provide us with a range of ideas quickly. Unfortunately, they are mostly concerned more with their own problems and their own self-interests, with little concern generating ideas for anyone else.
Often engaging an advisor with practical experience in business can give you more ideas than you can handle and in a very short space of time.
Other people can act as a catalyst by asking questions about what you want and need. This way you can not only get many new ideas, but these ideas will get you started. Some ideas you might receive could include:
- Help to clearly define your problems and
- Conduct a ‘brainstorming’ session or establish a focus group.
- Help you with problem-solving and decision-making techniques.
- Make a cheaper version of an existing product or service.
- Focus on your real passion and strengths.
- Find a market segment lacking recent innovations.
- Look for new or niche markets.
- Suggest a new paradigm.
- Help you look for new ideas and solutions in unusual places.
- Turn what you’re passionate about into reality.
As you move through the journey of developing your concept for a new business, validating with your target customers, building a proof of concept, proof of market and revenue and proof of growth potential, you increase the value of the idea.
Your ideas are going to change many times. So don’t worry too much about the original idea, just become action orientated and get on with it, no more procrastination. More ideas are unearthed as your start taking action.
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There is no doubt in my mind that before you start anything, create a plan. The first step in creating anything or solving any problem is to create an appropriate plan. I have always found the planning process an excellent way to stimulate ideas quickly.
On one page you can clearly outline the purpose, vision, and objectives you wish to achieve. Knowing the outcomes you want will more clearly focus your mind to come up with the best solutions.
Keep in mind that if you have a new business idea that is easy to copy, it probably wasn’t a great idea in the first place unless you can add real value to it.